Nearly 45 million people were talking about the Winter Olympics on Facebook throughout the Sochi Games, February 6 – 23, 2014, for a total of 120 million combined posts, comments and likes.
A star-studded Beatles tribute, Valentine’s Day, Derek Jeter, and the first week of the 2014 Sochi Winter Games are among the most-buzzed-about topics on Facebook this week.
Olympic snowboarder Shaun White bows out of his debut event before the start of the Sochi Games. Super Bowl MVP Malcolm Smith celebrates during the Seahawks’ victory parade. Singer Taio Cruz shares his obsession with the game “Flappy Bird.”
More than 50 million unique people joined the conversation on Facebook to chat about the game. Our data editors tallied the posts, comments and likes related to Super Bowl chatter, and reported a total of approximately 185 million interactions.
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