Update on September 26, 2024 at 9:00AM PT: 

Threads data is now available in the Meta Content Library user interface, providing even more comprehensive publicly-accessible content across our platforms. In the recent weeks, we have also launched configurable real-time dashboards in the user interface and Instagram comments in the API.

Update on August 9, 2024 at 12:00PM PT: 

Since the launch of Meta Content Library last year, our teams have been gathering feedback from hundreds of researchers in order to make it more user-friendly and help them find the data they need for their work. 

In response, we’ve rolled out a host of new features and improvements. 

• Researchers can now download certain publicly-accessible content posted by widely-known individuals and organizations as CSV files. 
• Facebook and Instagram public comments are now available. 
• We’ve made it easier to search by adding exact phrase matching. 
• Researchers can now share editable content producer lists with other researchers, allowing them to quickly filter public data from specific content producers on Facebook and Instagram. 
• We will also add Threads data and configurable real-time dashboards that allow users to quickly display post feeds and trend charts based on selected keywords and producers.  

The API has also been updated with similar features including public comments from Facebook, with Instagram coming soon, and improved filtering and sorting.

We will keep gathering feedback in order to make Meta Content Library better for researchers.

Update on March 14, 2024 at 4:00AM PT: 

Today, we let users know that CrowdTangle will no longer be available after August 14, 2024. This five-month notice period should give people time to complete any current projects they are using it for and, if eligible, to get up to speed with our new research tools, Meta Content Library and API, or others that serve their needs. 

People from qualified academic or nonprofit institutions who are pursuing scientific or public interest research can apply for access to these tools through the Inter-university Consortium for Political and Social Research (ICPSR) at the University of Michigan. 

Meta Content Library and API are designed to give researchers access to comprehensive, publicly-accessible content across Facebook and Instagram. In April, researchers will be able to download publicly-accessible content posted by widely-known figures and organizations, and ‘comments’ will be added as a new data type within ICPSR’s virtual clean room. We will continue to gather feedback from researchers and add new features and datasets over time.

Update on February 15, 2024 at 7:00AM PT: 

We want to make more data from our platforms available to academic researchers so they can pursue public interest research, while doing so in a way that respects both people’s privacy and our compliance obligations.

In the months since we rolled out our Meta Content Library tool we’ve been gathering feedback from researchers to ensure the sort of publicly-accessible data they need is available to them in a way that’s effective for their research. Based on that feedback, we are adding some new data and features.

One of the biggest requests was to make content from public figures more accessible to researchers so it is easier to study the impact their activity on Facebook and Instagram has on politics, society and culture. So, in the coming weeks, we’re making it possible for researchers to download certain publicly-accessible content posted by widely-known figures and organizations. This data will be accessible in a downloadable CSV format through the Meta Content Library user interface and won’t require access through a virtual clean room.

In the next few months, we’ll also be adding ‘comments’ as a new data type within the Meta Content Library. This will help researchers study how people around the world receive, discuss and reinterpret content across publicly-accessible pages and posts. We’ll be starting with comments from public forums on Facebook, which researchers will be able to analyze within ICPSR’s virtual clean room.

Our Third Party Fact-Checking partners will also have access to Meta Content Library to help them investigate and debunk misinformation. We hope these powerful search capabilities will help them do this more efficiently, particularly during key moments such as elections.

Originally published on November 21, 2023 at 3:00AM PT: 

To understand the impact social media apps like Facebook and Instagram have on the world, it’s important to support rigorous, independent research. That’s why Meta has been committed to an open and privacy-protective approach to research for many years, including making tools available to support public interest research, such as the US 2020 studies.

Over the past few months we gave Beta access to our new Meta Content Library and API tools. After multiple rounds of feedback with researchers and other stakeholders, we are now in a position to roll these tools out more broadly.

Meta Content Library & API

Our Meta Content Library and API tools provide access to near real-time public content from Pages, Posts, Groups and Events on Facebook, as well as from creator and business accounts on Instagram. Details about the content, such as the number of reactions, shares, comments and, for the first time, post view counts are also available. Researchers can search, explore and filter that content on both a graphical User Interface (UI) or through a programmatic API. 

Together, these tools provide the most comprehensive access to publicly-available content across Facebook and Instagram of any research tool we have built to date. They also help us meet new regulatory requirements, data-sharing and transparency compliance obligations. Introducing these tools to researchers early in the development process gave us the opportunity to improve them before making them more widely available. We will continue to make improvements as we collect more feedback from researchers.

Individuals from qualified institutions pursuing scientific or public interest research topics will be able to apply for access to these tools through partners with deep expertise in secure data sharing for research, starting with the University of Michigan’s Inter-university Consortium for Political and Social Research. This is a first-of-its-kind partnership that will enable researchers to analyze data from the API in ICPSR’s Social Media Archive’s (SOMAR) Virtual Data Enclave.

Social Capital Research

Last year, in collaboration with Raj Chetty and Harvard’s Opportunity Insights Program, we released a landmark study to measure the drivers of economic mobility in the US using information from 21 billion friendships on Facebook, which found that social connections play an important role in helping communities rise out of poverty.

We’re now expanding this research program with Harvard to better understand the drivers of economic mobility around the world by using insights from our platform on the dynamics of social networks, as well as publicly available data on socioeconomics and schools. We plan to examine cross-class friendships across the United Kingdom in collaboration with experts at the Behavioural Insights Team, Royal Society of Arts, Stripe Partners and Neighbourly Lab. 

As well as expanding to more countries, we also plan to do more research into the role social connections play in economic opportunity including business creation, attending college, and getting a job. Building on our work looking at how social connections benefit people, we will continue to study how social networks help communities recover from crises and help displaced populations and migrants.