India Newsroom

At our inaugural Gaming Summit in India, we unveiled new consumer insights to highlight the growing influence of social media, Reels and influencers in the discovery and purchase of games in India.

We’re collaborating with the Misinformation Combat Alliance (MCA) to launch a dedicated fact-checking helpline on WhatsApp in India.

We have now partnered with ONDC, to enable and educate small businesses in building seamless conversational buyer and seller experiences on WhatsApp.

We’re previewing the trends expected to surface on Instagram in 2024, driven by Gen Z’s active pursuit. In various realms, including food, beauty, and fashion trends, Indian Gen Z are trend setters!

Announcing support for a National Law School of India University’s (NLSIU) research project that will assess how GenAI can be used for building public solutions for enhancing efficiency in India’s consumer grievance redressal system.

Consumer insights from two Meta-commissioned reports by GWI that highlight the growing influence of social media, AR, and content creators in discovery and purchase of beauty and fashion products.

Fans have exclusive opportunities to interact with commentators on Threads, get access to incremental content on WhatsApp and Instagram Channels, and use a variety of hashtags, songs and effects, for their reels.

More than 500 creators will be engaged through various interventions, during the course of the ICC Men’s Cricket World Cup 2023.

WhatsApp Channels will deliver a private way for people to receive updates that matter to them. We’re welcoming some of the biggest celebrities, sports teams, artists, creators that people can follow.