MCA’s WhatsApp Helpline: Curbing The Spread of AI-Generated Misinformation In India
We’re collaborating with the Misinformation Combat Alliance (MCA) to launch a dedicated fact-checking helpline on WhatsApp in India.
India Newsroom
Supporting Small Businesses To Unlock The Power Of Digital Commerce
We have now partnered with ONDC, to enable and educate small businesses in building seamless conversational buyer and seller experiences on WhatsApp.
2024 Instagram Trend Talk: Indian Gen Z Are Trend-Setters!
We’re previewing the trends expected to surface on Instagram in 2024, driven by Gen Z’s active pursuit. In various realms, including food, beauty, and fashion trends, Indian Gen Z are trend setters!
Research To Transform India’s Consumer Grievance Redressal System Through GenAI
Announcing support for a National Law School of India University’s (NLSIU) research project that will assess how GenAI can be used for building public solutions for enhancing efficiency in India’s consumer grievance redressal system.
Unveiling New Insights To Spur The Beauty And Fashion Industry in India
Consumer insights from two Meta-commissioned reports by GWI that highlight the growing influence of social media, AR, and content creators in discovery and purchase of beauty and fashion products.
The #CWC23 Fan Experience Guide: Here’s How To Support India Across Our Platforms
Fans have exclusive opportunities to interact with commentators on Threads, get access to incremental content on WhatsApp and Instagram Channels, and use a variety of hashtags, songs and effects, for their reels.
#CWC23: Unveiling The Largest Creator Campaign In ICC History
More than 500 creators will be engaged through various interventions, during the course of the ICC Men’s Cricket World Cup 2023.
WhatsApp Channels: Here’s Everything You Need To Know
WhatsApp Channels will deliver a private way for people to receive updates that matter to them. We’re welcoming some of the biggest celebrities, sports teams, artists, creators that people can follow.
Investing To Advance The Future Of Education & Skilling In India
We have announced a three-year partnership with the Ministry of Education, and the Ministry of Skill Development and Entrepreneurship to empower students, educators, and entrepreneurs across India.
Hosting the Second Edition of Conversations in India
This year, we are all set to welcome businesses, partners, and developers for the second edition of Conversations, a global event that is taking place live in Mumbai, India for the first time.