#SheCreates Initiative Returns for a Second Year Celebrating 30 Women in MENA


  • Launch of #SheCreates ebook celebrates 30 female changemakers.
  • Campaign hopes to inspire community and business leaders from across the region.


Today, we’re launching #SheCreates 2.0, an ebook and renewed celebration of women across the Middle East and North Africa region that highlights their success in building communities and growing businesses. 

In the 2nd edition of our #SheCreates ebook, we celebrate 30 women from the region’s tech and media industries who have created meaningful change, broken down barriers and inspired others with their leadership.

In 2021, we launched #SheCreates as an exclusive community for women to commemorate their achievements as they overcame unforeseen challenges of the pandemic.

“Today’s women, and those who identify as women, experience many unique challenges, such as the glass ceiling, the unconscious bias and the unrelenting expectation to care for others. I am incredibly proud to launch the book’s second edition, shining a much needed spotlight on the incredible women from the MENA region who are making a real difference, creating change, breaking down barriers and redefining what’s possible across all professions, sectors, and industries in the region,” said Derya Matras, Vice President, Africa, Middle East and Turkey at Meta.

Sketch drawing of female faces

Some of the names in this year’s edition include: 

  • Lama Jammal, owner of Mamalu Kitchen (UAE)
  • Sarah Seklani, owner of Laila’s Candy Cart (UAE)
  • Mina Al-Oraibi, Iraqi-British journalist, editor in chief of The National (Iraq)
  • Caroline Faraj, VP of CNN and Head of Arabic services
  • Dalia Dogmoch Soubra, Syrian-German food author and entrepreneur (Syria)
  • Rania Hammad, British-Egyptian fashion designer (Egypt)
  • Jomana Al-Rashed, CEO of Saudi research and media group
  • Manal Rostom, Egyptian marathoner and mountaineer (Egypt)
  • Farah Nabulsi, Academy Award Nominated and BAFTA Award Winning Palestinian British filmmaker (Palestine)
  • Nadine Samra, Chief Business Officer for “Weyyak” (Jordan)
  • Mona Abou Hana, PwC Chief People Officer for EMEA and the Middle East (Lebanon) 

Nourane Owais — illustrator, photographer, and founder of Regiggers creative agency & Courtyard 66 studios in Cairo, Egypt — designed this edition of the ebook. With over 166,000 followers on Instagram, Nourane shares her creative content and her journey as a self-taught artist, and business owner. 

Throughout the ebook, which is available in English, women leaders share their career lessons, challenges and advice. The second edition of the #SheCreates ebook is now available.


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