{"id":23786,"date":"2025-12-10T17:10:50","date_gmt":"2025-12-10T08:10:50","guid":{"rendered":"https:\/\/about.fb.com\/ko\/?p=23786"},"modified":"2025-12-12T17:19:57","modified_gmt":"2025-12-12T08:19:57","slug":"meta-hosts-meta-agency-first-awards-2025","status":"publish","type":"post","link":"https:\/\/about.fb.com\/ko\/news\/2025\/12\/meta-hosts-meta-agency-first-awards-2025\/","title":{"rendered":"Meta, \u2018\uba54\ud0c0 \uc5d0\uc774\uc804\uc2dc \ud37c\uc2a4\ud2b8 \uc5b4\uc6cc\uc988 2025\u2019 \uac1c\ucd5c"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Meta\uac00 \uc9c0\ub09c 9\uc77c \uc790\uc0ac\uc758 \uad11\uace0 \uc194\ub8e8\uc158\uc744 \ud65c\uc6a9\ud574 \ub6f0\uc5b4\ub09c \ube44\uc988\ub2c8\uc2a4 \uc131\uacfc\ub97c \uac70\ub454 \ud30c\ud2b8\ub108\uc0ac\ub97c \uc2dc\uc0c1\ud558\ub294 \u2018\uba54\ud0c0 \uc5d0\uc774\uc804\uc2dc \ud37c\uc2a4\ud2b8 \uc5b4\uc6cc\uc988 2025(Meta Agency First Awards 2025)\u2019\ub97c \uac1c\ucd5c\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n<p><\/span><span style=\"font-weight: 400\">\uc62c\ud574\ub85c 7\ud68c\uc9f8\ub97c \ub9de\uc740 \u2018\uba54\ud0c0 \uc5d0\uc774\uc804\uc2dc \ud37c\uc2a4\ud2b8 \uc5b4\uc6cc\uc988\u2019\ub294 Meta \ud50c\ub7ab\ud3fc \ub0b4\uc758 \uad11\uace0 \uc194\ub8e8\uc158\uc744 \uae30\ubc18\uc73c\ub85c \uc8fc\ubaa9\ud560 \ub9cc\ud55c \uc131\uacfc\ub97c \uc774\ub8ec \ud30c\ud2b8\ub108\uc0ac \uc5d0\uc774\uc804\uc2dc\ub97c \uc120\uc815 \ubc0f \uc2dc\uc0c1\ud558\uae30 \uc704\ud574 \ub9c8\ub828\ub410\uc2b5\ub2c8\ub2e4. \ud2b9\ud788 \uc62c\ud574\ub294 \uc131\uacfc \uc911\uc2ec\uc758 \ud3c9\uac00\ub97c \ub118\uc5b4, \uae09\ubcc0\ud558\ub294 \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \ud658\uacbd \uc18d\uc5d0\uc11c \uc801\uadf9\uc801\uc778 \uae30\uc220 \ub3c4\uc785\uacfc \ubbfc\ucca9\ud558\uace0 \uc720\uc5f0\ud55c \ud611\uc5c5\uc744 \ud1b5\ud574 \uc6b0\uc218\ud55c \uc131\uacf5 \uc0ac\ub840\ub97c \ub9cc\ub4e4\uc5b4\ub0b8 \ud30c\ud2b8\ub108\uc2ed\uc5d0 \uc8fc\ubaa9\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n<p><\/span><span style=\"font-weight: 400\">\uc2dc\uc0c1 \ubd80\ubb38\uc740 \u25b2\uc5d0\uc774\uc804\uc2dc \uc624\ube0c \ub354 \uc774\uc5b4(Agency of the Year) \u25b2\ud504\ub85c\ub355\ud2b8 \ucc54\ud53c\uc5b8(Product Champion)\uc5d0 \ub354\ud574, \uc0c8\ub86d\uac8c \uc2e0\uc124\ub41c \u25b2\uac8c\uc784 \uccb4\uc778\uc800(Game Changer) \u25b2\uadf8\ub85c\uc2a4 \ub4dc\ub77c\uc774\ubc84(Growth Driver) \ucd1d 4\uac1c\uc758 \ubd80\ubb38\uc73c\ub85c \uad6c\uc131\ub410\uc2b5\ub2c8\ub2e4.<\/p>\n<p><\/span><span style=\"font-weight: 400\">Meta\uc640\uc758 \uae34\ubc00\ud55c \ud611\uc5c5\uc744 \ubc14\ud0d5\uc73c\ub85c \ub6f0\uc5b4\ub09c \uc131\uacfc\ub97c \ucc3d\ucd9c\ud574\ub0b8 \ud30c\ud2b8\ub108\uc0ac\uc5d0 \uc2dc\uc0c1\ud558\ub294 \u2018\uac8c\uc784 \uccb4\uc778\uc800\u2019 \ubd80\ubb38\uc5d0\uc11c\ub294 \ucd1d 7\uacf3\uc774 \uc218\uc0c1\ud588\uc2b5\ub2c8\ub2e4. \uc138\ubd80 \ubd80\ubb38 \uc911 \uc560\ub4dc\ud14c\ud06c (Ad-tech) \ubd84\uc57c\uc5d0\uc11c\ub294 \u2018\ub9e4\ub4dc\uc5c5\u2019\uc774 Meta API\ub97c \ud65c\uc6a9\ud55c \uc194\ub8e8\uc158\uc758 \uae30\ud68d\ubd80\ud130 \ud53c\uce6d, \ud14c\uc2a4\ud2b8 \ubc0f \uac1c\ubc1c\uae4c\uc9c0 Meta\uc640 \uc801\uadf9\uc801\uc73c\ub85c \ud611\uc5c5\ud55c \uc810\uc744 \uc778\uc815\ubc1b\uc558\uc2b5\ub2c8\ub2e4. \ud06c\ub85c\uc2a4\ubcf4\ub354 \ud2b8\ub808\uc774\ub4dc(Cross-Border Trade) \ubd84\uc57c\uc5d0\uc11c\ub294 \u2018\uce74\ud39824\u2019\uc640 \u2018\uc5d0\ucf54\ub9c8\ucf00\ud305\u2019\uc774 \uacf5\ub3d9 \uc218\uc0c1\uc758 \uc601\uc608\ub97c \uc548\uc558\uc2b5\ub2c8\ub2e4. \uce74\ud39824\ub294 \uc911\uc18c\ud615 \uad11\uace0\uc8fc\uc758 \ud574\uc678 \uc9c4\ucd9c \ud655\ub300\uc5d0 \uae30\uc5ec\ud55c \uc810\uc774 \ub192\uac8c \ud3c9\uac00\ub418\uc5c8\uc73c\uba70, \uc5d0\ucf54\ub9c8\ucf00\ud305\uc740 \ud30c\ud2b8\ub108\uc2ed \uad11\uace0\ub97c \uc704\ud55c \ud06c\ub9ac\uc5d0\uc774\ud130 \ubd84\uc11d \uc194\ub8e8\uc158\uc744 \uc120\ubcf4\uc774\ub294 \ub4f1 \ud601\uc2e0\uc801\uc778 \ube44\uc988\ub2c8\uc2a4 \ud655\uc7a5 \uc0ac\ub840\ub97c \uc81c\uc2dc\ud55c \uc810\uc774 \uc218\uc0c1\uc73c\ub85c \uc774\uc5b4\uc84c\uc2b5\ub2c8\ub2e4.<\/p>\n<p><\/span><span style=\"font-weight: 400\">\ub610\ud55c, \ud611\ub825 \uad11\uace0(Collaborative Ads) \ubd84\uc57c\uc5d0\uc11c\ub294 \u2018CJ\uba54\uc870\ubbf8\ub514\uc5b4\u2019, \u2018\uc640\uc774\uc988\ubc84\uc988\u2019, \u2018KT\ub098\uc2a4\ubbf8\ub514\uc5b4\u2019, \u2018\ub9e4\ub4dc\uc5c5\u2019 \ub4f1 \ucd1d 4\uac1c\uc758 \ud30c\ud2b8\ub108\uc0ac\uac00 \uacf5\ub3d9 \uc218\uc0c1\uc790\ub85c \uc120\uc815\ub410\uc2b5\ub2c8\ub2e4. CJ\uba54\uc870\ubbf8\ub514\uc5b4\ub294 \ubdf0\ud2f0 \uce74\ud14c\uace0\ub9ac \uac15\ud654\ub97c \uc704\ud574 \ud611\ub825 \uad11\uace0\ub97c \ud1b5\ud55c \uc131\uacf5 \uc0ac\ub840\ub97c \ucc3d\ucd9c\ud558\uace0, \uc774\ub97c \uacf5\ub3d9 \ub9ac\ud3ec\ud2b8\ub85c \ubc1c\uac04\ud558\uba70 \uc2dc\uc7a5 \uc778\uc0ac\uc774\ud2b8 \ud655\uc0b0\uc5d0 \uae30\uc5ec\ud55c \uc810\uc744 \uc778\uc815\ubc1b\uc558\uc2b5\ub2c8\ub2e4. \uc640\uc774\uc988\ubc84\uc988, KT\ub098\uc2a4\ubbf8\ub514\uc5b4, \ub9e4\ub4dc\uc5c5\uc740 \uac01\uac01 \uc5d0\uc774\ube14\ub9ac, W\ucee8\uc149, \uceec\ub9ac\uc640\uc758 \ud611\ub825 \uad11\uace0\ub97c \uc548\uc815\uc801\uc73c\ub85c \ub3c4\uc785\ud558\uace0 \ud655\ub300\ud574 \ub098\uac00\uba70 \uc774\ucee4\uba38\uc2a4 \ubd84\uc57c\uc758 \uc131\uc7a5\uc744 \uc9c0\uc6d0\ud588\uc2b5\ub2c8\ub2e4. \ub9c8\uc9c0\ub9c9\uc73c\ub85c \u2018\ube0c\ub79c\ub529 \uc194\ub8e8\uc158(Branding Solution)\u2019 \ubd84\uc57c\uc5d0\uc11c\ub294 \u2018\uc778\ud06c\ub85c\uc2a4\u2019\uac00 Meta\uc758 \ube0c\ub79c\ub529 \uc911\uc2ec \uc194\ub8e8\uc158\uc744 \ud65c\uc6a9\ud55c \uc5f0\uac04 \ud504\ub85c\uc81d\ud2b8\ub97c \ud1b5\ud574 \ube0c\ub79c\ub4dc \ub9c8\ucf00\ud305 \uc601\uc5ed\uc5d0\uc11c \uc758\ubbf8 \uc788\ub294 \uc131\uacfc\ub97c \uac70\ub450\uba70 \uc218\uc0c1 \uba85\ub2e8\uc5d0 \uc774\ub984\uc744 \uc62c\ub838\uc2b5\ub2c8\ub2e4.<\/p>\n<p><\/span><span style=\"font-weight: 400\">\uc774\uc5b4 Meta\uc758 \uc8fc\uc694 \uad11\uace0 \uc194\ub8e8\uc158\uc744 \uc801\uadf9 \ub3c4\uc785\ud574 \ucea0\ud398\uc778 \ud37c\ud3ec\uba3c\uc2a4 \ud5a5\uc0c1\uc744 \uc774\ub904\ub0b8 \u2018\ud504\ub85c\ub355\ud2b8 \ucc54\ud53c\uc5b8\u2019 \ubd80\ubb38\uc740 \u2018\uc5d0\ucf54\ub9c8\ucf00\ud305\u2019\uacfc \u2018\ud0c0\uc784\uc5b4\ud0dd\u2019\uc774 \uacf5\ub3d9 \uc218\uc0c1\uc758 \uc601\uc608\ub97c \uc548\uc558\uc2b5\ub2c8\ub2e4. \ub610\ud55c, \ub192\uc740 \uc5f0\uac04 \uc131\uc7a5\ub960\uacfc \ud5a5\ud6c4 \uc131\uc7a5 \uc7a0\uc7ac\ub825\uc744 \uc785\uc99d\ud55c \ud30c\ud2b8\ub108\uc0ac\uc5d0\uac8c \uc2dc\uc0c1\ud558\ub294 \u2018\uadf8\ub85c\uc2a4 \ub4dc\ub77c\uc774\ubc84(Growth Driver)\u2019 \ubd80\ubb38\uc5d0\ub294 \u2018\uc1fc\ud551\ubab0\ub9cc\ub9c8\ucf00\ud305\ud569\ub2c8\ub2e4\u2019, \u2018AMPM Global\u2019\uc774 \uacf5\ub3d9 \uc218\uc0c1\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n<p><\/span><span style=\"font-weight: 400\">\uc62c\ud574 \u2018\uc5d0\uc774\uc804\uc2dc \uc624\ube0c \ub354 \uc774\uc5b4\u2019\ub294 Meta\uc758 \uc8fc\uc694 \uc194\ub8e8\uc158\uc744 \ud65c\uc6a9\ud574 \uad04\ubaa9\ud560 \ub9cc\ud55c \ube44\uc988\ub2c8\uc2a4 \uc131\uc7a5\uacfc \uc131\uacfc\ub97c \uc120\ubcf4\uc778 \u2018\uce74\ud39824\u2019\uc5d0 \ub3cc\uc544\uac14\uc2b5\ub2c8\ub2e4. \uce74\ud39824\ub294 Meta\uc640\uc758 \uae34\ubc00\ud55c \ud30c\ud2b8\ub108\uc2ed\uc744 \ubc14\ud0d5\uc73c\ub85c \uad11\uace0\uc8fc \uc138\ubbf8\ub098 \uac1c\ucd5c, \uc601\uc5c5\ud300 \uad50\uc721, \ud14c\uc2a4\ud2b8 \ucea0\ud398\uc778 \uc9c4\ud589 \ub4f1 \uc5ec\ub7ec \ud65c\ub3d9\uc744 \uc801\uadf9\uc801\uc73c\ub85c \ucd94\uc9c4\ud55c \uac83\uc740 \ubb3c\ub860, \uc804\ubc18\uc801\uc778 \uc5ed\ub7c9 \uac15\ud654\ub97c \ud1b5\ud574 \ub208\uc5d0 \ub744\ub294 \ub9e4\ucd9c \uc131\uc7a5\uc744 \uae30\ub85d\ud588\ub2e4\ub294 \uc810\uc5d0\uc11c \ub192\uc740 \ud3c9\uac00\ub97c \ubc1b\uc558\uc2b5\ub2c8\ub2e4.<\/p>\n<p><\/span><span style=\"font-weight: 400\">Meta Korea \uae40\ubcf4\uc601 \uc5d0\uc774\uc804\uc2dc \ud30c\ud2b8\ub108 \ucd1d\uad04\uc740 \u201cAI\uc640 \uae30\uc220 \ud601\uc2e0\uc758 \uc18d\ub3c4\uac00 \uadf8 \uc5b4\ub290 \ub54c\ubcf4\ub2e4 \ube68\ub790\ub358 \uc62c\ud574, Meta\uc640 \ud30c\ud2b8\ub108\uc0ac\uac00 \ud55c \ud300\uc73c\ub85c \ubbfc\ucca9\ud558\uac8c \ud611\uc5c5\ud574 \uc774\ub904\ub0b8 \uc131\uacfc\uac00 \uc218\uc0c1\uc791\uc73c\ub85c \uc774\uc5b4\uc84c\ub2e4\ub294 \uc810\uc5d0\uc11c \ub354\uc6b1 \ub73b\uae4a\ub2e4.\u201d\ub77c\uba70, \u201c\uc55e\uc73c\ub85c\ub3c4 Meta\ub294 \ud30c\ud2b8\ub108\uc0ac\uc640\uc758 \uae34\ubc00\ud55c \ud611\uc5c5\uc744 \ubc14\ud0d5\uc73c\ub85c \ud601\uc2e0\uc801\uc778 \uc131\uacf5 \uc0ac\ub840\ub97c \ub9cc\ub4e4\uc5b4 \uac08 \uc218 \uc788\ub3c4\ub85d \uc801\uadf9 \uc9c0\uc6d0\ud558\uaca0\ub2e4.\u201d\ub77c\uace0 \uc804\ud588\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"Meta\uac00 \uc9c0\ub09c 9\uc77c \uc790\uc0ac\uc758 \uad11\uace0 \uc194\ub8e8\uc158\uc744 \ud65c\uc6a9\ud574 \ub6f0\uc5b4\ub09c \ube44\uc988\ub2c8\uc2a4 \uc131\uacfc\ub97c \uac70\ub454 \ud30c\ud2b8\ub108\uc0ac\ub97c \uc2dc\uc0c1\ud558\ub294 \u2018\uba54\ud0c0 \uc5d0\uc774\uc804\uc2dc \ud37c\uc2a4\ud2b8 \uc5b4\uc6cc\uc988 2025(Meta Agency First Awards 2025)\u2019\ub97c \uac1c\ucd5c\ud588\uc2b5\ub2c8\ub2e4. \uc62c\ud574\ub85c 7\ud68c\uc9f8\ub97c \ub9de\uc740 \u2018\uba54\ud0c0 \uc5d0\uc774\uc804\uc2dc \ud37c\uc2a4\ud2b8 \uc5b4\uc6cc\uc988\u2019\ub294 Meta \ud50c\ub7ab\ud3fc \ub0b4\uc758 \uad11\uace0 \uc194\ub8e8\uc158\uc744 \uae30\ubc18\uc73c\ub85c \uc8fc\ubaa9\ud560 \ub9cc\ud55c \uc131\uacfc\ub97c \uc774\ub8ec \ud30c\ud2b8\ub108\uc0ac \uc5d0\uc774\uc804\uc2dc\ub97c \uc120\uc815 \ubc0f \uc2dc\uc0c1\ud558\uae30 \uc704\ud574 \ub9c8\ub828\ub410\uc2b5\ub2c8\ub2e4. \ud2b9\ud788 \uc62c\ud574\ub294 \uc131\uacfc \uc911\uc2ec\uc758 \ud3c9\uac00\ub97c \ub118\uc5b4, \uae09\ubcc0\ud558\ub294 \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \ud658\uacbd \uc18d\uc5d0\uc11c \uc801\uadf9\uc801\uc778 \uae30\uc220 \ub3c4\uc785\uacfc \ubbfc\ucca9\ud558\uace0 \uc720\uc5f0\ud55c \ud611\uc5c5\uc744 \ud1b5\ud574 \uc6b0\uc218\ud55c \uc131\uacf5 \uc0ac\ub840\ub97c \ub9cc\ub4e4\uc5b4\ub0b8 \ud30c\ud2b8\ub108\uc2ed\uc5d0 \uc8fc\ubaa9\ud588\uc2b5\ub2c8\ub2e4. \uc2dc\uc0c1 \ubd80\ubb38\uc740 \u25b2\uc5d0\uc774\uc804\uc2dc \uc624\ube0c \ub354 \uc774\uc5b4(Agency of the Year) \u25b2\ud504\ub85c\ub355\ud2b8 \ucc54\ud53c\uc5b8(Product Champion)\uc5d0 \ub354\ud574, \uc0c8\ub86d\uac8c \uc2e0\uc124\ub41c \u25b2\uac8c\uc784 \uccb4\uc778\uc800(Game Changer) \u25b2\uadf8\ub85c\uc2a4 \ub4dc\ub77c\uc774\ubc84(Growth Driver) \ucd1d 4\uac1c\uc758 \ubd80\ubb38\uc73c\ub85c \uad6c\uc131\ub410\uc2b5\ub2c8\ub2e4. Meta\uc640\uc758 \uae34\ubc00\ud55c \ud611\uc5c5\uc744 \ubc14\ud0d5\uc73c\ub85c \ub6f0\uc5b4\ub09c \uc131\uacfc\ub97c \ucc3d\ucd9c\ud574\ub0b8 \ud30c\ud2b8\ub108\uc0ac\uc5d0 \uc2dc\uc0c1\ud558\ub294 \u2018\uac8c\uc784 \uccb4\uc778\uc800\u2019 \ubd80\ubb38\uc5d0\uc11c\ub294 \ucd1d 7\uacf3\uc774 \uc218\uc0c1\ud588\uc2b5\ub2c8\ub2e4. \uc138\ubd80 \ubd80\ubb38 \uc911 \uc560\ub4dc\ud14c\ud06c (Ad-tech) \ubd84\uc57c\uc5d0\uc11c\ub294 \u2018\ub9e4\ub4dc\uc5c5\u2019\uc774 Meta API\ub97c \ud65c\uc6a9\ud55c \uc194\ub8e8\uc158\uc758 \uae30\ud68d\ubd80\ud130 \ud53c\uce6d, \ud14c\uc2a4\ud2b8 \ubc0f \uac1c\ubc1c\uae4c\uc9c0 Meta\uc640 \uc801\uadf9\uc801\uc73c\ub85c \ud611\uc5c5\ud55c \uc810\uc744 \uc778\uc815\ubc1b\uc558\uc2b5\ub2c8\ub2e4. \ud06c\ub85c\uc2a4\ubcf4\ub354 \ud2b8\ub808\uc774\ub4dc(Cross-Border Trade) \ubd84\uc57c\uc5d0\uc11c\ub294 \u2018\uce74\ud39824\u2019\uc640 \u2018\uc5d0\ucf54\ub9c8\ucf00\ud305\u2019\uc774 \uacf5\ub3d9 \uc218\uc0c1\uc758 \uc601\uc608\ub97c \uc548\uc558\uc2b5\ub2c8\ub2e4. \uce74\ud39824\ub294 \uc911\uc18c\ud615 \uad11\uace0\uc8fc\uc758 \ud574\uc678 \uc9c4\ucd9c \ud655\ub300\uc5d0 \uae30\uc5ec\ud55c \uc810\uc774 \ub192\uac8c \ud3c9\uac00\ub418\uc5c8\uc73c\uba70, \uc5d0\ucf54\ub9c8\ucf00\ud305\uc740 \ud30c\ud2b8\ub108\uc2ed \uad11\uace0\ub97c \uc704\ud55c \ud06c\ub9ac\uc5d0\uc774\ud130 \ubd84\uc11d \uc194\ub8e8\uc158\uc744 \uc120\ubcf4\uc774\ub294 \ub4f1 \ud601\uc2e0\uc801\uc778 \ube44\uc988\ub2c8\uc2a4 \ud655\uc7a5 \uc0ac\ub840\ub97c \uc81c\uc2dc\ud55c \uc810\uc774 \uc218\uc0c1\uc73c\ub85c \uc774\uc5b4\uc84c\uc2b5\ub2c8\ub2e4. \ub610\ud55c, \ud611\ub825 \uad11\uace0(Collaborative Ads) \ubd84\uc57c\uc5d0\uc11c\ub294 \u2018CJ\uba54\uc870\ubbf8\ub514\uc5b4\u2019, \u2018\uc640\uc774\uc988\ubc84\uc988\u2019, \u2018KT\ub098\uc2a4\ubbf8\ub514\uc5b4\u2019, \u2018\ub9e4\ub4dc\uc5c5\u2019 \ub4f1 \ucd1d 4\uac1c\uc758 \ud30c\ud2b8\ub108\uc0ac\uac00 \uacf5\ub3d9 \uc218\uc0c1\uc790\ub85c \uc120\uc815\ub410\uc2b5\ub2c8\ub2e4. CJ\uba54\uc870\ubbf8\ub514\uc5b4\ub294 \ubdf0\ud2f0 \uce74\ud14c\uace0\ub9ac \uac15\ud654\ub97c \uc704\ud574 \ud611\ub825 \uad11\uace0\ub97c \ud1b5\ud55c \uc131\uacf5 \uc0ac\ub840\ub97c \ucc3d\ucd9c\ud558\uace0, \uc774\ub97c \uacf5\ub3d9 \ub9ac\ud3ec\ud2b8\ub85c \ubc1c\uac04\ud558\uba70 \uc2dc\uc7a5 \uc778\uc0ac\uc774\ud2b8 \ud655\uc0b0\uc5d0 \uae30\uc5ec\ud55c \uc810\uc744 \uc778\uc815\ubc1b\uc558\uc2b5\ub2c8\ub2e4. \uc640\uc774\uc988\ubc84\uc988, KT\ub098\uc2a4\ubbf8\ub514\uc5b4, \ub9e4\ub4dc\uc5c5\uc740 \uac01\uac01 \uc5d0\uc774\ube14\ub9ac, W\ucee8\uc149, \uceec\ub9ac\uc640\uc758 \ud611\ub825 \uad11\uace0\ub97c \uc548\uc815\uc801\uc73c\ub85c \ub3c4\uc785\ud558\uace0 \ud655\ub300\ud574 \ub098\uac00\uba70 \uc774\ucee4\uba38\uc2a4 \ubd84\uc57c\uc758 \uc131\uc7a5\uc744 \uc9c0\uc6d0\ud588\uc2b5\ub2c8\ub2e4. \ub9c8\uc9c0\ub9c9\uc73c\ub85c \u2018\ube0c\ub79c\ub529 \uc194\ub8e8\uc158(Branding Solution)\u2019 \ubd84\uc57c\uc5d0\uc11c\ub294 \u2018\uc778\ud06c\ub85c\uc2a4\u2019\uac00 Meta\uc758 \ube0c\ub79c\ub529 \uc911\uc2ec \uc194\ub8e8\uc158\uc744 \ud65c\uc6a9\ud55c \uc5f0\uac04 \ud504\ub85c\uc81d\ud2b8\ub97c \ud1b5\ud574 \ube0c\ub79c\ub4dc \ub9c8\ucf00\ud305 \uc601\uc5ed\uc5d0\uc11c \uc758\ubbf8 \uc788\ub294 \uc131\uacfc\ub97c \uac70\ub450\uba70 \uc218\uc0c1 \uba85\ub2e8\uc5d0 \uc774\ub984\uc744 \uc62c\ub838\uc2b5\ub2c8\ub2e4. \uc774\uc5b4 Meta\uc758 \uc8fc\uc694 \uad11\uace0 \uc194\ub8e8\uc158\uc744 \uc801\uadf9 \ub3c4\uc785\ud574 \ucea0\ud398\uc778 \ud37c\ud3ec\uba3c\uc2a4 \ud5a5\uc0c1\uc744 \uc774\ub904\ub0b8 \u2018\ud504\ub85c\ub355\ud2b8 \ucc54\ud53c\uc5b8\u2019 \ubd80\ubb38\uc740 \u2018\uc5d0\ucf54\ub9c8\ucf00\ud305\u2019\uacfc \u2018\ud0c0\uc784\uc5b4\ud0dd\u2019\uc774 \uacf5\ub3d9 \uc218\uc0c1\uc758 \uc601\uc608\ub97c \uc548\uc558\uc2b5\ub2c8\ub2e4. \ub610\ud55c, \ub192\uc740 \uc5f0\uac04 \uc131\uc7a5\ub960\uacfc \ud5a5\ud6c4 \uc131\uc7a5 \uc7a0\uc7ac\ub825\uc744 \uc785\uc99d\ud55c \ud30c\ud2b8\ub108\uc0ac\uc5d0\uac8c \uc2dc\uc0c1\ud558\ub294 \u2018\uadf8\ub85c\uc2a4 \ub4dc\ub77c\uc774\ubc84(Growth Driver)\u2019 \ubd80\ubb38\uc5d0\ub294 \u2018\uc1fc\ud551\ubab0\ub9cc\ub9c8\ucf00\ud305\ud569\ub2c8\ub2e4\u2019, \u2018AMPM Global\u2019\uc774 \uacf5\ub3d9 \uc218\uc0c1\ud588\uc2b5\ub2c8\ub2e4. \uc62c\ud574 \u2018\uc5d0\uc774\uc804\uc2dc \uc624\ube0c \ub354 \uc774\uc5b4\u2019\ub294 Meta\uc758 \uc8fc\uc694 \uc194\ub8e8\uc158\uc744 \ud65c\uc6a9\ud574 \uad04\ubaa9\ud560 \ub9cc\ud55c \ube44\uc988\ub2c8\uc2a4 \uc131\uc7a5\uacfc \uc131\uacfc\ub97c \uc120\ubcf4\uc778 \u2018\uce74\ud39824\u2019\uc5d0 \ub3cc\uc544\uac14\uc2b5\ub2c8\ub2e4. \uce74\ud39824\ub294 Meta\uc640\uc758 \uae34\ubc00\ud55c \ud30c\ud2b8\ub108\uc2ed\uc744 \ubc14\ud0d5\uc73c\ub85c \uad11\uace0\uc8fc \uc138\ubbf8\ub098 \uac1c\ucd5c, \uc601\uc5c5\ud300 \uad50\uc721, \ud14c\uc2a4\ud2b8 \ucea0\ud398\uc778 \uc9c4\ud589 \ub4f1 \uc5ec\ub7ec \ud65c\ub3d9\uc744 \uc801\uadf9\uc801\uc73c\ub85c \ucd94\uc9c4\ud55c \uac83\uc740 \ubb3c\ub860, \uc804\ubc18\uc801\uc778 \uc5ed\ub7c9 \uac15\ud654\ub97c \ud1b5\ud574 \ub208\uc5d0 \ub744\ub294 \ub9e4\ucd9c \uc131\uc7a5\uc744 \uae30\ub85d\ud588\ub2e4\ub294 \uc810\uc5d0\uc11c \ub192\uc740 \ud3c9\uac00\ub97c \ubc1b\uc558\uc2b5\ub2c8\ub2e4. Meta Korea \uae40\ubcf4\uc601 \uc5d0\uc774\uc804\uc2dc \ud30c\ud2b8\ub108 \ucd1d\uad04\uc740 \u201cAI\uc640 \uae30\uc220 \ud601\uc2e0\uc758 \uc18d\ub3c4\uac00 \uadf8 \uc5b4\ub290 \ub54c\ubcf4\ub2e4 \ube68\ub790\ub358 \uc62c\ud574, Meta\uc640 \ud30c\ud2b8\ub108\uc0ac\uac00 \ud55c \ud300\uc73c\ub85c \ubbfc\ucca9\ud558\uac8c \ud611\uc5c5\ud574 \uc774\ub904\ub0b8 \uc131\uacfc\uac00 \uc218\uc0c1\uc791\uc73c\ub85c \uc774\uc5b4\uc84c\ub2e4\ub294 \uc810\uc5d0\uc11c \ub354\uc6b1 \ub73b\uae4a\ub2e4.\u201d\ub77c\uba70, \u201c\uc55e\uc73c\ub85c\ub3c4 Meta\ub294 \ud30c\ud2b8\ub108\uc0ac\uc640\uc758 \uae34\ubc00\ud55c \ud611\uc5c5\uc744 \ubc14\ud0d5\uc73c\ub85c \ud601\uc2e0\uc801\uc778 \uc131\uacf5 \uc0ac\ub840\ub97c \ub9cc\ub4e4\uc5b4 \uac08 \uc218 \uc788\ub3c4\ub85d \uc801\uadf9 \uc9c0\uc6d0\ud558\uaca0\ub2e4.\u201d\ub77c\uace0 \uc804\ud588\uc2b5\ub2c8\ub2e4.","protected":false},"author":164097085,"featured_media":23787,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[412089666],"tags":[],"class_list":["post-23786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-meta"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Meta, \u2018\uba54\ud0c0 \uc5d0\uc774\uc804\uc2dc \ud37c\uc2a4\ud2b8 \uc5b4\uc6cc\uc988 2025\u2019 \uac1c\ucd5c | Meta \uc18c\uac1c<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/about.fb.com\/ko\/news\/2025\/12\/meta-hosts-meta-agency-first-awards-2025\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meta, \u2018\uba54\ud0c0 \uc5d0\uc774\uc804\uc2dc \ud37c\uc2a4\ud2b8 \uc5b4\uc6cc\uc988 2025\u2019 \uac1c\ucd5c | Meta \uc18c\uac1c\" \/>\n<meta property=\"og:description\" content=\"Meta\uac00 \uc9c0\ub09c 9\uc77c \uc790\uc0ac\uc758 \uad11\uace0 \uc194\ub8e8\uc158\uc744 \ud65c\uc6a9\ud574 \ub6f0\uc5b4\ub09c \ube44\uc988\ub2c8\uc2a4 \uc131\uacfc\ub97c \uac70\ub454 \ud30c\ud2b8\ub108\uc0ac\ub97c \uc2dc\uc0c1\ud558\ub294 \u2018\uba54\ud0c0 \uc5d0\uc774\uc804\uc2dc \ud37c\uc2a4\ud2b8 \uc5b4\uc6cc\uc988 2025(Meta Agency First Awards 2025)\u2019\ub97c \uac1c\ucd5c\ud588\uc2b5\ub2c8\ub2e4. \uc62c\ud574\ub85c 7\ud68c\uc9f8\ub97c \ub9de\uc740 \u2018\uba54\ud0c0 \uc5d0\uc774\uc804\uc2dc \ud37c\uc2a4\ud2b8 \uc5b4\uc6cc\uc988\u2019\ub294 Meta \ud50c\ub7ab\ud3fc \ub0b4\uc758 \uad11\uace0 \uc194\ub8e8\uc158\uc744 \uae30\ubc18\uc73c\ub85c \uc8fc\ubaa9\ud560 \ub9cc\ud55c \uc131\uacfc\ub97c \uc774\ub8ec \ud30c\ud2b8\ub108\uc0ac \uc5d0\uc774\uc804\uc2dc\ub97c \uc120\uc815 \ubc0f \uc2dc\uc0c1\ud558\uae30 \uc704\ud574 \ub9c8\ub828\ub410\uc2b5\ub2c8\ub2e4. \ud2b9\ud788 \uc62c\ud574\ub294 \uc131\uacfc \uc911\uc2ec\uc758 \ud3c9\uac00\ub97c \ub118\uc5b4, \uae09\ubcc0\ud558\ub294 \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \ud658\uacbd \uc18d\uc5d0\uc11c \uc801\uadf9\uc801\uc778 \uae30\uc220 \ub3c4\uc785\uacfc \ubbfc\ucca9\ud558\uace0 \uc720\uc5f0\ud55c \ud611\uc5c5\uc744 \ud1b5\ud574 \uc6b0\uc218\ud55c \uc131\uacf5 \uc0ac\ub840\ub97c \ub9cc\ub4e4\uc5b4\ub0b8 \ud30c\ud2b8\ub108\uc2ed\uc5d0 \uc8fc\ubaa9\ud588\uc2b5\ub2c8\ub2e4. \uc2dc\uc0c1 \ubd80\ubb38\uc740 \u25b2\uc5d0\uc774\uc804\uc2dc \uc624\ube0c \ub354 \uc774\uc5b4(Agency of the Year) \u25b2\ud504\ub85c\ub355\ud2b8 \ucc54\ud53c\uc5b8(Product Champion)\uc5d0 \ub354\ud574, \uc0c8\ub86d\uac8c \uc2e0\uc124\ub41c \u25b2\uac8c\uc784 \uccb4\uc778\uc800(Game Changer) \u25b2\uadf8\ub85c\uc2a4 \ub4dc\ub77c\uc774\ubc84(Growth Driver) \ucd1d 4\uac1c\uc758 \ubd80\ubb38\uc73c\ub85c \uad6c\uc131\ub410\uc2b5\ub2c8\ub2e4. Meta\uc640\uc758 \uae34\ubc00\ud55c \ud611\uc5c5\uc744 \ubc14\ud0d5\uc73c\ub85c \ub6f0\uc5b4\ub09c \uc131\uacfc\ub97c \ucc3d\ucd9c\ud574\ub0b8 \ud30c\ud2b8\ub108\uc0ac\uc5d0 \uc2dc\uc0c1\ud558\ub294 \u2018\uac8c\uc784 \uccb4\uc778\uc800\u2019 \ubd80\ubb38\uc5d0\uc11c\ub294 \ucd1d 7\uacf3\uc774 \uc218\uc0c1\ud588\uc2b5\ub2c8\ub2e4. \uc138\ubd80 \ubd80\ubb38 \uc911 \uc560\ub4dc\ud14c\ud06c (Ad-tech) \ubd84\uc57c\uc5d0\uc11c\ub294 \u2018\ub9e4\ub4dc\uc5c5\u2019\uc774 Meta API\ub97c \ud65c\uc6a9\ud55c \uc194\ub8e8\uc158\uc758 \uae30\ud68d\ubd80\ud130 \ud53c\uce6d, \ud14c\uc2a4\ud2b8 \ubc0f \uac1c\ubc1c\uae4c\uc9c0 Meta\uc640 \uc801\uadf9\uc801\uc73c\ub85c \ud611\uc5c5\ud55c \uc810\uc744 \uc778\uc815\ubc1b\uc558\uc2b5\ub2c8\ub2e4. \ud06c\ub85c\uc2a4\ubcf4\ub354 \ud2b8\ub808\uc774\ub4dc(Cross-Border Trade) \ubd84\uc57c\uc5d0\uc11c\ub294 \u2018\uce74\ud39824\u2019\uc640 \u2018\uc5d0\ucf54\ub9c8\ucf00\ud305\u2019\uc774 \uacf5\ub3d9 \uc218\uc0c1\uc758 \uc601\uc608\ub97c \uc548\uc558\uc2b5\ub2c8\ub2e4. \uce74\ud39824\ub294 \uc911\uc18c\ud615 \uad11\uace0\uc8fc\uc758 \ud574\uc678 \uc9c4\ucd9c \ud655\ub300\uc5d0 \uae30\uc5ec\ud55c \uc810\uc774 \ub192\uac8c \ud3c9\uac00\ub418\uc5c8\uc73c\uba70, \uc5d0\ucf54\ub9c8\ucf00\ud305\uc740 \ud30c\ud2b8\ub108\uc2ed \uad11\uace0\ub97c \uc704\ud55c \ud06c\ub9ac\uc5d0\uc774\ud130 \ubd84\uc11d \uc194\ub8e8\uc158\uc744 \uc120\ubcf4\uc774\ub294 \ub4f1 \ud601\uc2e0\uc801\uc778 \ube44\uc988\ub2c8\uc2a4 \ud655\uc7a5 \uc0ac\ub840\ub97c \uc81c\uc2dc\ud55c \uc810\uc774 \uc218\uc0c1\uc73c\ub85c \uc774\uc5b4\uc84c\uc2b5\ub2c8\ub2e4. \ub610\ud55c, \ud611\ub825 \uad11\uace0(Collaborative Ads) \ubd84\uc57c\uc5d0\uc11c\ub294 \u2018CJ\uba54\uc870\ubbf8\ub514\uc5b4\u2019, \u2018\uc640\uc774\uc988\ubc84\uc988\u2019, \u2018KT\ub098\uc2a4\ubbf8\ub514\uc5b4\u2019, \u2018\ub9e4\ub4dc\uc5c5\u2019 \ub4f1 \ucd1d 4\uac1c\uc758 \ud30c\ud2b8\ub108\uc0ac\uac00 \uacf5\ub3d9 \uc218\uc0c1\uc790\ub85c \uc120\uc815\ub410\uc2b5\ub2c8\ub2e4. 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