{"id":21985,"date":"2021-03-22T01:12:31","date_gmt":"2021-03-22T01:12:31","guid":{"rendered":"https:\/\/about.fb.com\/ko\/?p=21985"},"modified":"2021-04-28T06:19:53","modified_gmt":"2021-04-28T06:19:53","slug":"facebook%ea%b3%bc-%ec%95%b1%ed%8c%a8%eb%b0%80%eb%a6%ac%ec%97%90%ec%84%9c-%ed%97%88%ec%9c%84%ec%a0%95%eb%b3%b4%eb%a5%bc-%ea%b4%80%eb%a6%ac%ed%95%98%eb%8a%94-%eb%b0%a9%eb%b2%95","status":"publish","type":"post","link":"https:\/\/about.fb.com\/ko\/news\/2021\/03\/facebook%ea%b3%bc-%ec%95%b1%ed%8c%a8%eb%b0%80%eb%a6%ac%ec%97%90%ec%84%9c-%ed%97%88%ec%9c%84%ec%a0%95%eb%b3%b4%eb%a5%bc-%ea%b4%80%eb%a6%ac%ed%95%98%eb%8a%94-%eb%b0%a9%eb%b2%95\/","title":{"rendered":"Facebook\uacfc \uc571\ud328\ubc00\ub9ac\uc5d0\uc11c \ud5c8\uc704\uc815\ubcf4\ub97c \uad00\ub9ac\ud558\ub294 \ubc29\ubc95"},"content":{"rendered":"<p><em>\uc544\ub798 \ub0b4\uc6a9\uc740 <a href=\"https:\/\/morningconsult.com\/opinions\/how-were-tackling-misinformation-across-our-apps\/\">Morning Consult<\/a>\ub97c \ud1b5\ud574 \uba3c\uc800 \uacf5\uac1c\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/em><\/p>\n<p>\uc774\ubc88 \uc8fc, \ubbf8\uad6d \ud558\uc6d0 \uc5d0\ub108\uc9c0 \ud1b5\uc0c1 \uc704\uc6d0\ud68c(House Energy and Commerce Committee)\ub294 Facebook\uc744 \ud3ec\ud568\ud55c \uae30\uc220 \ud50c\ub7ab\ud3fc\ub4e4\uc774 \uc628\ub77c\uc778\uc5d0\uc11c \ud5c8\uc704\uc815\ubcf4\ub97c \uc5b4\ub5bb\uac8c \ub2e4\ub8e8\uace0 \uc788\ub294\uc9c0 \uac80\ud1a0\ud560 \uc608\uc815\uc785\ub2c8\ub2e4. \ud55c \uac00\uc9c0 \ubc29\ubc95\uc73c\ub85c \ub2e4\uc591\ud55c \ud5c8\uc704\uc815\ubcf4\uc758 \ud655\uc0b0\uc744 \uc81c\uc7ac\ud560 \uc218 \uc788\ub2e4\uba74 \uc88b\uaca0\uc9c0\ub9cc, \uc774\ub294 \uacb0\ucf54 \uac04\ub2e8\ud788 \ucc98\ub9ac\ud560 \uc218 \uc788\ub294 \ubb38\uc81c\uac00 \uc544\ub2d9\ub2c8\ub2e4. \ud5c8\uc704\uc815\ubcf4 \ubb38\uc81c\ub97c \ud558\ub098\uc758 \ud574\uacb0\ucc45\uc73c\ub85c \uc811\uadfc\ud55c\ub2e4\uba74, \ubb38\uc81c\ub97c \ubcf4\ub2e4 \ud3ec\uad04\uc801\uc73c\ub85c \ub2e4\ub8f0 \uc218 \uc5c6\uae30 \ub54c\ubb38\uc774\uc8e0. \uc774\ub97c \ud574\uacb0\ud558\ub824\uba74, \uac00\uc9dc \uacc4\uc815, \uae30\ub9cc\uc801 \ud589\ub3d9, \uc774\uc6a9\uc790\ub97c \uc624\ub3c4\ud558\ub294 \uc720\ud574\ucf58\ud150\uce20 \ub4f1 \uc5ec\ub7ec \uac00\uc9c0 \ubb38\uc81c\ub97c \ubaa8\ub450 \ub2e4\ub904\uc57c \ud569\ub2c8\ub2e4. \uc81c\ud488\uc758 \uc2e0\ub8b0\ub3c4\uc640 \uc77c\uad00\uc131\uc744 \ubcf4\uc7a5\ud558\ub294 \u2018\ubb34\uacb0\uc131\u2019 \ubd80\ubb38 \ub2f4\ub2f9\uc790\ub85c\uc11c, \uac01 \ubb38\uc81c\uc5d0 \ub300\ud55c Facebook\uc758 \uc811\uadfc\ubc29\uc2dd\uacfc \ucd5c\uc2e0 \uc5c5\ub370\uc774\ud2b8 \ub0b4\uc6a9\uc744 \uacf5\uc720 \ub4dc\ub9ac\uaca0\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uba3c\uc800, \uac00\uc9dc \uacc4\uc815\uacfc \uad00\ub828\ub41c \ud604\ud669\ubd80\ud130 \uc0b4\ud3b4\ubcf4\uaca0\uc2b5\ub2c8\ub2e4. Facebook\uc740 \uac00\uc9dc \uacc4\uc815\uc5d0 \uac15\uacbd\ud558\uac8c \ub300\uc751\ud558\uae30 \uc704\ud574 \ub9e4\uc77c \uc218\ubc31\ub9cc \uac1c\uc758 \uc774\ub7ec\ud55c \uacc4\uc815\ub4e4\uc744 \ucc28\ub2e8\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub300\ubd80\ubd84\uc758 \uac00\uc9dc \uacc4\uc815\uc740 \uc0dd\uc131\ub41c \uc2dc\uc810\uc5d0\uc11c \ubc14\ub85c \ucc28\ub2e8\ub429\ub2c8\ub2e4. 2020\ub144 10\uc6d4\ubd80\ud130 12\uc6d4 \uc0ac\uc774, \uc800\ud76c\ub294 13\uc5b5 \uac1c \uc774\uc0c1\uc758 \uac00\uc9dc \uacc4\uc815\uc744 \ube44\ud65c\uc131\ud654\ud588\uc2b5\ub2c8\ub2e4. \ub610\ud55c \uac00\uc9dc \uacc4\uc815\uc744 \ub3d9\uc6d0\ud574 \ube44\ubc00 \ub9ac\uc5d0 \uc774\uc6a9\uc790\uc5d0\uac8c \uc601\ud5a5\uc744 \ubbf8\uce58\ub824\ub294 \uad6d\ub0b4\uc678 \uacc4\uc815 \ub610\ud55c \uc870\uc0ac \ud6c4 \uc0ad\uc81c\uc870\uce58\ud569\ub2c8\ub2e4. \uc9c0\ub09c 3\ub144 \ub3d9\uc548 Facebook \ud50c\ub7ab\ud3fc\uc5d0\uc11c 100\uc5ec \uac1c\uc758 <a href=\"https:\/\/about.fb.com\/news\/tag\/coordinated-inauthentic-behavior\/\">\ub300\uaddc\ubaa8 \uc870\uc791 \ud589\uc704<\/a>(CIB) \ub124\ud2b8\uc6cc\ud06c\ub97c \uc0ad\uc81c\ud558\uace0, \uc6d4\uac04 CIB \ubcf4\uace0\uc11c\ub97c \ud1b5\ud574 \uc774\ub7ec\ud55c \ub178\ub825\uc744 \uc54c\ub824\uc654\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc774\uc6a9\uc790\ub97c \uae30\ub9cc\ud558\ub294 \ud589\uc704 \ub610\ud55c \ub2e8\uc18d\uc758 \ub300\uc0c1\uc774 \ub429\ub2c8\ub2e4. \uc774\uc5d0 \ub9de\uc11c \uc2f8\uc6b0\ub294 \uac00\uc7a5 \uc88b\uc740 \ubc29\ubc95 \uc911 \ud558\ub098\ub294 \uae08\uc804\uc801 \uc778\uc13c\ud2f0\ube0c\ub97c \uc5c6\uc560\ub294 \uac83\uc785\ub2c8\ub2e4. Facebook\uc740 \ub2f4\ub2f9 \ud300\uacfc \uc2dc\uc2a4\ud15c\uc744 \uad6c\ucd95\ud574 \ub2e4\uc218\uc758 \ud074\ub9ad\ubca0\uc774\ud2b8(clickbait) \ub4a4\uc5d0 \uc228\uc5b4 \uc788\ub294 \uc870\uc791 \ud589\uc704 \uc804\ub7b5\uc744 \ud30c\uc545\ud558\uace0, \uad00\ub828 \uc870\uce58\ub97c \ucde8\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c, \ubd80\uc815 \ud589\uc704\ub97c \uac10\uc9c0\ud558\uace0 \ud5c8\uc704 \uc2a4\ud338 \uacc4\uc815\uc5d0 \ub300\ud55c \uc815\ucc45\uc744 \uc2dc\ud589\ud558\uae30 \uc704\ud574 \uc778\uacf5 \uc9c0\ub2a5\ub3c4 \uc801\uadf9 \ud65c\uc6a9\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ubb3c\ub860 \uc0ac\ub78c\ub4e4\uc774 \uc758\ub3c4\uce58 \uc54a\uac8c \ud5c8\uc704\uc815\ubcf4\ub97c \uac8c\uc2dc\ud558\ub294 \uacbd\uc6b0\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ubb38\uc81c\ub97c \ud574\uacb0\ud558\uae30 \uc704\ud574 Facebook\uc740 80\uc5ec \uacf3\uc758 \ub3c5\ub9bd\uc801\uc778 \ud329\ud2b8 \uccb4\ud0b9 \uae30\uad00\ub4e4\ub85c \uad6c\uc131\ub41c \uae00\ub85c\ubc8c \ub124\ud2b8\uc6cc\ud06c\ub97c \uad6c\ucd95\ud574 60\uc5ec \uac1c \uc5b8\uc5b4\ub85c \ucf58\ud150\uce20\uc758 \uc0ac\uc2e4 \uc5ec\ubd80\ub97c \ud655\uc778\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud329\ud2b8 \uccb4\ud06c \uae30\uad00\uc774 \ud5c8\uc704\ub85c \ud310\uba85\ud55c \uac8c\uc2dc\ubb3c\uc758 \uacbd\uc6b0, \ub178\ucd9c\uc744 \ucd5c\uc18c\ud654\ud558\uae30 \uc704\ud574 \ubc30\ud3ec\ub97c \uac10\uc18c\uc2dc\ud0a4\ub294 \ud55c\ud3b8, \ucf58\ud150\uce20\ub97c \ubcf8 \uc0ac\ub78c\ub4e4\uc774 \uc774\ub97c \uc54c \uc218 \uc788\ub3c4\ub85d \uc790\uc138\ud55c \uc815\ubcf4\ub97c \ub2f4\uc740 \uacbd\uace0 \ub77c\ubca8\ub3c4 \ucd94\uac00\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uac8c\uc2dc\ubb3c\uc5d0 \uacbd\uace0 \ud654\uba74\uc774 \ud45c\uc2dc\ub420 \uacbd\uc6b0, 95%\uc758 \uc0ac\ub78c\ub4e4\uc774 \ud574\ub2f9 \uac8c\uc2dc\ubb3c\uc744 \ud074\ub9ad\ud558\uc9c0 \uc54a\ub294 \uac83\uc73c\ub85c \ub098\ud0c0\ub0ac\uc2b5\ub2c8\ub2e4. \ub610\ud55c \uac8c\uc2dc\ubb3c\uc744 \uc62c\ub9b0 \uc0ac\ub78c\uc5d0\uac8c \uc774\ub7ec\ud55c \uc0ac\uc2e4\uc744 \uc54c\ub9ac\uace0 \ubc18\ubcf5\uc801\uc73c\ub85c \ud5c8\uc704\uc815\ubcf4\ub97c \uacf5\uc720\ud558\ub294 \ud398\uc774\uc9c0, \uadf8\ub8f9 \ubc0f \ub3c4\uba54\uc778\uc758 \ub178\ucd9c\uc744 \uac10\uc18c\uc2dc\ud0b5\ub2c8\ub2e4. \ud2b9\ud788 \ucf54\ub85c\ub09819\uc640 \ubc31\uc2e0\uc5d0 \ub300\ud55c \ud5c8\uc704 \uc8fc\uc7a5, \ud22c\ud45c\ub97c \uc5b5\uc81c\ud558\uae30 \uc704\ud55c \ucf58\ud150\uce20 \ub4f1 \uac00\uc7a5 \uc2ec\uac01\ud55c \uc720\ud615\uc758 \ud5c8\uc704\uc815\ubcf4\ub97c \uc81c\uacf5\ud558\ub294 \ucf58\ud150\uce20\ub294 \uc0ad\uc81c\ub429\ub2c8\ub2e4.<\/p>\n<p>\uc800\ud76c\ub294 \uc9c0\ub09c \uba87 \ub144 \ub3d9\uc548 Facebook \ucee4\ubba4\ub2c8\ud2f0\ub97c \ubcf4\ud638\ud558\uae30 \uc704\ud574 \ud22c\uc790\ud574\uc654\uc73c\uba70, \ud604\uc7ac 35,000\uba85\uc774 \ub118\ub294 \uc778\ub825\uc774 \uc774\ub97c \uc704\ud574 \ub178\ub825\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. <a href=\"https:\/\/ai.facebook.com\/blog\/heres-how-were-using-ai-to-help-detect-misinformation\/\">\uc778\uacf5 \uc9c0\ub2a5(AI)<\/a>\uc744 \ud3ec\ud568\ud55c \uae30\uc220\uacfc \uc778\ub825\uc5d0 \ub300\ud55c \ub9ce\uc740 \ud22c\uc790\ub97c \ubc14\ud0d5\uc73c\ub85c \ud574\ub2f9 \uacfc\uc815\uc740 \uc21c\uc870\ub86d\uac8c \uc9c4\ucc99\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ucf54\ub85c\ub09819\uac00 \uc2dc\uc791\ub41c \uc774\ub798, Facebook\uc740 AI \uc2dc\uc2a4\ud15c\uc744 \uc0ac\uc6a9\ud574 \uc804 \uc138\uacc4 \ubcf4\uac74 \uc804\ubb38\uac00\ub4e4\uc774 \ud5c8\uc704\uc815\ubcf4\ub85c \uaddc\uc815\ud55c \ucf54\ub85c\ub09819 \uad00\ub828 \uc790\ub8cc\ub97c \uc0ad\uc81c\ud574\uc654\uc73c\uba70, \uac19\uc740 \ub0b4\uc6a9\uc744 \uacf5\uc720\ud558\ub824\ub294 \ud589\uc704\ub97c \uac10\uc9c0\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uadf8 \uacb0\uacfc, \ucf54\ub85c\ub09819 \ubc0f \ubc31\uc2e0\uc5d0 \ub300\ud574 \uc798\ubabb\ub41c \uc815\ubcf4\ub97c \uc804\ub2ec\ud558\ub294 1,200\ub9cc \uac1c \uc774\uc0c1\uc758 \ucf58\ud150\uce20\uac00 \uc0ad\uc81c\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uadf8\ub7ec\ub098 \ud5c8\uc704\uc815\ubcf4\uc758 \ub178\ucd9c\uc744 \uc81c\ud55c\ud558\ub294 \uac83\ub9cc\uc73c\ub85c\ub294 \ucda9\ubd84\ud558\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \uc774\uc640 \ub354\ubd88\uc5b4, \uc800\ud76c\ub294 \uc5ec\ub7ec \uad8c\uc704\uc788\ub294 \uc804\ubb38\uac00\ub4e4\uc758 \uc2e0\ub8b0\ud560 \uc218 \uc788\ub294 \uc815\ubcf4\ub97c \uc81c\uacf5\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. <a href=\"https:\/\/www.facebook.com\/coronavirus_info\/\">\ucf54\ub85c\ub09819 \uc815\ubcf4 \uc13c\ud130<\/a>, <a href=\"https:\/\/www.facebook.com\/hubs\/climate_science_information_center\">\uae30\ud6c4 \uacfc\ud559 \uc815\ubcf4 \uc13c\ud130<\/a>, <a href=\"https:\/\/www.facebook.com\/votinginformationcenter\">\ubbf8\uad6d 2020 \ub300\uc120 \uc815\ubcf4 \uc13c\ud130<\/a> \ub4f1 \uad00\ub828 \uc815\ubcf4\ub97c \uc81c\uacf5\ud558\ub294 \ud1b5\ud569 \ud398\uc774\uc9c0\ub97c \ud65c\uc6a9\ud558\uace0, \uc804\ubb38\uac00 \uae30\ubc18\uc758 \uc2e0\ub8b0\ud560 \uc218 \uc788\ub294 \uc815\ubcf4\uac00 \ub2f4\uae34 \uac8c\uc2dc\ubb3c\uc5d0 \ub77c\ubca8\uc744 \ubd80\ucc29\ud558\uba70, Facebook \ubc0f Instagram \uc774\uc6a9\uc790 \ud53c\ub4dc\uc5d0 \uacf5\uc9c0\ub97c \ub744\uc6b0\ub294 \ub4f1 \uc0ac\ub78c\ub4e4\uc774 \uc62c\ubc14\ub978 \uc815\ubcf4\ub97c \uc811\ud560 \uc218 \uc788\ub3c4\ub85d \ub178\ub825\ud574 \uc624\uace0 \uc788\ub294 \uac83\ub4e4\ub3c4 \uc774\uc758 \uc77c\ud658\uc785\ub2c8\ub2e4. \uadf8\ub7fc\uc5d0\ub3c4 Facebook\uc774 \ud5c8\uc704\uc815\ubcf4\uac00 \uacf5\uc720\ub418\ub294 \uac83\uc744 \ubb35\uc778\ud568\uc73c\ub85c\uc368 \uae08\uc804\uc801 \uc774\uc775\uc744 \uc5bb\ub294\ub2e4\uace0 \ubbff\ub294 \uc77c\ubd80 \uc774\uc6a9\uc790\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \uc774\ub294 \uc804\ud600 \uc0ac\uc2e4\uc774 \uc544\ub2c8\uba70, \uc624\ud788\ub824 \uadf8 \ubc18\ub300\uc785\ub2c8\ub2e4. \uc800\ud76c \uc571\uc5d0\uc11c \ud5c8\uc704\uc815\ubcf4\ub97c \ubc30\uc81c\uc2dc\ucf1c\uc57c \ud560 \ub3d9\uae30\ub294 \ucda9\ubd84\ud558\uba70, \uc774\uc6a9\uc790 \uc218\uc640 \uc774\ub4e4\uc758 \ucc38\uc5ec\ub3c4 \uac10\uc18c\ub97c \ubb34\ub985\uc4f0\uace0\ub3c4 \uc774\ubbf8 \ub9ce\uc740 \uc870\uce58\ub97c \ucde8\ud574 \uc654\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc608\ub97c \ub4e4\uc5b4, 2018\ub144\uc5d0\ub294 \uc0ac\ub78c\ub4e4\uc774 \uadf8\ub4e4\uc758 \uce5c\uad6c\ub098 \uac00\uc871\uc774 \uc62c\ub9b0 \uc758\ubbf8 \uc788\ub294 \uac8c\uc2dc\ubb3c\uc744 \uc27d\uac8c \ubcfc \uc218 \uc788\ub3c4\ub85d <a href=\"https:\/\/www.facebook.com\/business\/news\/news-feed-fyi-bringing-people-closer-together\">\ub274\uc2a4\ud53c\ub4dc \ub7ad\ud0b9 \uc2dc\uc2a4\ud15c\uc744 \ubcc0\uacbd<\/a>\ud588\uc2b5\ub2c8\ub2e4. \uc9e7\uc740 \ub3d9\uc601\uc0c1\ucc98\ub7fc \uc778\uae30 \uc788\ub294 \ucf58\ud150\uce20 \uc720\ud615\uacfc \uc774\uc6a9\uc790\ub4e4\uc774 Facebook\uc5d0\uc11c \ubcf4\ub0b4\ub294 \uc2dc\uac04 \ub610\ud55c \ub2e4\uc18c \uc904\uc5b4\ub4e4 \uc218 \uc788\ub2e4\ub294 \uc0ac\uc2e4\uc744 \uc608\uc0c1\ud588\uc9c0\ub9cc, \uadf8\ub7fc\uc5d0\ub3c4 \uc774\ub7ec\ud55c \ubcc0\uacbd\uc744 \uac10\ud589\ud588\uc2b5\ub2c8\ub2e4. \uacb0\uacfc\uc801\uc73c\ub85c \ud574\ub2f9 \ubcc0\uacbd \uc0ac\ud56d\uc744 \uc801\uc6a9\ud55c \ubd84\uae30 \ub3d9\uc548 \uc774\uc6a9\uc790\ub4e4\uc774 Facebook\uc5d0\uc11c \ubcf4\ub0b8 \uc2dc\uac04\uc774 <a href=\"http:\/\/facebook.com\/zuck\/posts\/10104501954164561\">\uc57d 5% \uac10\uc18c<\/a>\ud55c \uac83\uc744 \uc54c \uc218 \uc788\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ubb34\uacb0\uc131\uacfc \uad00\ub828\ub41c \ubaa8\ub4e0 \ubb38\uc81c\uac00 \uadf8\ub807\ub4ef\uc774, \ud5c8\uc704\uc815\ubcf4\uc5d0 \ub300\ud55c Facebook\uc758 \uc815\ucc45 \uc9d1\ud589 \ubc29\uc2dd\uc740 \ud558\ub098\uc758 \uc644\ubcbd\ud55c \ud574\uacb0\ucc45\uc73c\ub85c \uc811\uadfc\ub420 \uc218\ub294 \uc5c6\uc744 \uac83\uc785\ub2c8\ub2e4. \uadf8 \ub204\uad6c\ub3c4 \uc778\ud130\ub137\uc5d0\uc11c \ud5c8\uc704\uc815\ubcf4\ub97c \uc644\uc804\ud788 \uc81c\uac70\ud558\ub294 \uac83\uc740 \ubd88\uac00\ub2a5\ud558\uaca0\uc9c0\ub9cc, \uadf8\ub7fc\uc5d0\ub3c4 \uc800\ud76c\ub294 \uc9c0\uc18d\uc801\uc73c\ub85c \uc5f0\uad6c\uc640 \ub2f4\ub2f9\ud300, \uae30\uc220\uc744 \uc0ac\uc6a9\ud574 \uac00\ub2a5\ud55c \uac00\uc7a5 \ud3ec\uad04\uc801\uc774\uace0 \ud6a8\uacfc\uc801\uc778 \ubc29\ubc95\uc73c\ub85c \ub178\ub825\uc744 \uc774\ud589\ud560 \uac83\uc785\ub2c8\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"Facebook\uc740 \uc5f0\uad6c\uc640 \ub2f4\ub2f9\ud300, \uae30\uc220\uc744 \ud1b5\ud574 \ubcf4\ub2e4 \ud6a8\uacfc\uc801\uc778 \ubc29\ubc95\uc73c\ub85c \ud5c8\uc704\uc815\ubcf4 \ubb38\uc81c\ub97c \ud574\uacb0\ud558\uace0 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